ISC West 

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ISC West connects the entire security community including manufacturers, dealers/integrators and end users of security products and services. ISC West is the best opportunity for security professionals to gain inspiration and training for success and is a must visit event for manufacturers seeking a competitive advantage in this sector.

Top Ten Facts

  1. Rated by the industry as the best security event in the nation.

  2. Showcases the latest security innovations from around the world.

  3. More than 26,000 security professionals attend ISC West

  4. On show at ISC West are thousands of the latest products and cutting edge technologies from more than 1,100 manufacturers.

  5. Urban Security@ISC West – products to protect critical infrastructure and commercial properties.

  6. SmartHome@ISC – new products for a fully connected and automated residence.

  7. ISC Education delivers the knowledge to help industry professionals gain a competitive edge.

  8. Attendees at ISC West can earn CEU credits from UNLV to maintain their professional certifications.

  9. ISC365.com is a year round resource for the entire community of security professionals, offering news, education, training, comprehensive product directories and networking opportunities.

  10. ISC West is sponsored by Security Industry Association.

ISC West article
 

In the news

 

b-to-b media
Against the backdrop of a slowing economy, publishers are moving quickly to grow their online presence, ramp up integrated sales and build 'community'

By Matthew Schwartz
Story posted: January 11, 2008 - 6:01 am EDT

Business media companies continue to recalibrate their brands for the Internet, where advertisers can get immediate and measurable returns on their investments. But while digital media and trade shows remain the primary growth areas for publishers, print is still the core for most b-to-b media brands.

Here are 10 key trends to watch heading into 2008, a year expected to be marked by a slowing economy and increasing pressure on companies to justify their marketing spending.

Building events

Face-to-face revenue has been growing in recent years, and ABM predicts a gain of 7% to 10% this year. Business publishers have been capitalizing on this growth in events, both in physical space and online.

Reed Exhibitions, Americas, which has more than 100 trade shows and events, launched ISC365.com last March to leverage Reed's ISC West and ISC East shows, which target security markets. The Web site includes news feeds from five publications covering security, a product database, a search engine and archives from previous ISC shows. It will soon add Web 2.0 elements. "It's not about a trade show, or online or anything else, per se," said Chet Burchett, president of the division. "It's about contacts, content and community."

To learn more, please visit http://www.btobonline.com/apps/pbcs.dll/article?AID=/20080111/MEDIABUSINESS/109744719/1118

 

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